India is in the midst of a transformation. Spurred on by the economic liberalisation in the 1990s, the country has gradually moved ahead on a path of industrial and technological modernisation and a further integration into the global markets. The rise of the middle class has challenged existing traditions and values. Urban areas have become the hub of employment and witnessed social progression, triggering an ever-growing migration towards cities. The thrust for modernisation as well as burgeoning household consumption, over the years, have pushed up the demand for electricity, whose production has mostly been based on fossil fuels, creating social and environmental problems. Consequently, today, the numbers of young Indians that want a future based on new technologies and ideas is steadily on the rise. Furthermore, digitalisation is disrupting old business models and traditions, and new ways of living are emerging.
Eckstein, Iona; Mawii, Zothan
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Gurumurthy, Anita; Chami, Nandini; Sanjay, Sadhana
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Aneja, Urvashi; Chamuah, Angelina; Reddy K, Abishek
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